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Professional Services from Metrist Partners |
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Our Web Site Analysis is quick and thorough. Our consultants work with you to:
We integrate your existing customer data with web logs to show how your actual visitors and customers are using your web site. This usually requires no changes to your web site. Our analysts look at Session behavior, comparing visitor and customer segments, showing variations in behavior and results. When you look at your "web site trends" reports today, you don't see how different customer segments use the site. We break up the aggregated numbers for you, showing you the web site and your customers from many different angles. The result is that you see the effects of discreet changes to your web site and your internet marketing efforts. Metrist Partners gives you straightforward, actionable information based on sophisticated statistical analysis. Your web site is a powerful tool for "listening" to your customer. Metrist Partners can help you build a powerful set of reports that show you how effective your web site is addressing the needs of your customer segments. Test Design and Interpretation What designs, content, and features lead to more successful use of your web site? There are several ways to come up with optimal designs for a web site. But when you've got options for how to proceed, we recommend that you let your customers do the talking. Our consultants can design low-cost, information-rich tests for web-site design that will show you the best changes you can make to your web site. E-Mail Campaign Testing and Analysis Get to know your customers! Instead of sending out an e-mail message, send out a few variations of the same e-mail and see which gets the best response. For example, should you send out notice of "A Special Offer" or "A 10% Discount"? Is it better to offer a discount or Free Merchandise with a purchase? The answer: it depends on who your customers are today. Search
Engine Placement: What keywords are people using to reach your site? Do those keywords correspond to purchases? What are various keywords worth to you in a Pay-Per-Click relationship? Metrist Partners can give you a simple answer built on sophisticated analysis. We can help make the search engines work for you. We'd like to help you achieve your next important goal. Please contact us to discuss the challenges facing your company and your web site. Copyright ©2003 Metrist Partners. e-mail: Info@Metrist.com |
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